Cant shop in store looks like they lost out on some sales

Goes the extra mile to make sure youre taken care of and has helpful fishing reports and tips.

Fresh bait served with a smile could not ask for more..

Just talked to Bill, the owner for an hour or so, great knowledge base & very friendly. He really knows his stuff and was able to help me out, stop by the window (due to Covid) and support his business. He has got the local know how and local baits that work!

Always have the bait you need including the good perch minnows.

Friendly staff, always grab my bait here, guys always up on what is biting where

They helped me get what i needed for an out of state fishing trip set me up for an amazing time I even was able to get some souvenir fishing lures to keep as a keepsake forever I totally recommend visiting this place if youre ever in the area were going out on a charter from one of the local marinas I had an amazing time

This is a nice shop they have everything.we are not from around here and they help us were to go fishing.👌👌👌👌👌👌

Great business! Friendly and honest with everything you need to have a great day out on the water. Helpful in every way, yet not pushy. They’re not going to tell you how you have to do it, and then over sell you the supplies to do it.I bought a fishing rod back in September that had a 5 year warranty. At checkout he told me to just bring it to him if anything happens within a year. Unfortunately, the tip broke of the rod so I brought it back to the store where they replaced it immediately with no questions asked.(I must say that it was obviously a factory defect for this particular pole, and not user fault)Anyway, you don’t find many companieslike this anymore. Walking in, you feel like you’re visiting a friend. Because of that, they get %100 of my business when im fishing in the area.

Ask for a fishing report told me where to go what kind of fish to catch always been truthful, I pretty much buy all my fishing equipment and bait at this location, the shop been in business for a long time I enjoy talking to them good location to get information and Bait and Tackle I highly recommend anybody to stop by the shop.

Great Guys. Extremely knowledgable. We had some down time with the boys. He provided advice on where to fish, what to use etc. They take credit cards. Great job.

Been my main shop for years Bills a good guy stop by and say hi.

Only place I found that had minnows which my kids love. Great selection though of what you would need and the owner is super friendly and helpful if you have a question or a need.

Knowledgeable staff and a plethora of gear, my first stop heading out on to Muskegon Lake!

They have plenty of tackle depending on what your fishing for, main sales are live bait, shiners, gold shiners, leaches, crawlers.an assortment of fishing rods and reels, if you need to reline your pole, they can do it for you with a machine good assortment of fishing line as well.

Service was fast, they had what I needed, people were very helpful

Little fish shop. Needs better sign out so you can find it

Dont know which is more valuable, the lures and the bait, or the advice and the information. Bill provides all of it, and is the reason I even catch fish.

Very nice owner. Would definitely recommend.

Its always been nice having a reliable bait shop around

Very nice people and always have what you need....

Others who have rated low hate the world just check thier other rated places. Best bait shop in Muskegon.

Best bait around,great tackle selection!

Nice guys! They always have the bait, tackle and information that I need to fish Muskegon Lake. Their location is super-convenient. In a day when big box stores (Meijer, Wal-mart, etc) seem to be taking over everything, its nice to walk into a good ol tackle shop thats still up and running. Keep up the good work, and know that youve got us, and many others, as loyal customers.

Was going fishing may 17th with brother,nephew and grand nephew.stopped at shoreline service for license,bait,tackle,etc.was told by owner does not accept credit cards.went to meijers and got everything i neede WITH credit card and cheaper prices.used to be a good place.guess BILL is in a FUNK!wont go back!!

Always friendly and helpful

Very helpful, friendly staff.

Been coming here for years, its right on the way to my fishing spot. Got a little bit of everything at this shop!

Takes. Good. Care of u

Great place very helpful

Worst bait shop Ive ever been to.

Best bait shop in Muskegon

Go see Bill for all your fishing needs including repairs and fishing report.

Good gear and Great Service

The place to go for Muskegon lake.

Great service. These guys know fishing!!!!!!!!

Rude employees

What hours are you open?