My family and I were on vacation in Williamsburg this past July when I saw this store (we stayed at the hotel next door). The following day, we went to the local theme park but before we returned, the store was closed. I have ordered twice from this store and I have enjoyed every item. Shipping is fast and the products are awesome. Thanks so much, you have a loyal customer in North Carolina.

I like their products- Ive been to both Williamsburg locations and have found friendly helpful employees at both.

I watched for thirty minutes while not a soul entered this store. I walked in with my husband and friend. The cashier had no mask on and took a few minutes before she put one on. She asked me if I needed a mask. No other store had asked me that question. I had plans to drop a couple hundred dollars there. But not going to spend money at a place that does not care about my health. Guess she missed a serious sale. Didn’t seem like it really mattered to her either. Oh, well.

We love their soap! Mild, hypoallergenic and a nice selection. Staff are also friendly and helpful.

I absolutely loooove these products. My niece and I just so happen to walk into this store while spending the day in Merchants Square last weekend.. and I am so happy I did!!!! Debbie helped us and she was so sweet and was very knowledgeable about the products. I bought the Vitamin C serum and the body lotion and my skin have never felt so soft. My skin is sensitive and when I tried these products they actually improved my appearance of my skin. I love how natural they are and they smell AMAZING! I have been telling all my family and friends about these products. I am going back to get more!!! Thank you so much for all you do... 🥰❤❤❤❤

I love this place. Its clean, natural lighting and peaceful. Soft pure scents fill the store. No overwhelming fragrances for me. I have to watch my budget when I visit because I want practically every product I see. I love how they wrap purchases. Friendly associates with a friendly environment.

While exploring downtown Williamsburg, i happened to come across this shop with someone who was in the market for new deodorant. They bought the Coconut Lemongrass Deodorant here. The fresh scent lasts all day through lots pf physical labor, and the smell is amazing. It is definitely worth buying.

I found my new goto store in Williamsburg for shaving products. The old school razor and shaving brush were just what I was looking for.The store is well laid out and everything is in order. Its really nicely done. The saleslady was helpful and able to answer my questions.

Lauren was very helpful and knowledgeable about the products.

Pleasure to shop, sales lady very friendly and knowledgeable, recommended vegan products for my son as I had no clue what to purchase. Will definitely revisit if I am in the area in the future.

Wonderful natural products. Drove by many times, glad I finally stopped by.

$4 bath bombs! Great price and very helpful staff :)

This store is SO NICE! It smells delicious and the products are so versatile! Something for EVERYONE! Great variety of products for men and women! Great place to grab a nice gift for a friend!

Just left perfectly natural soap shop. You need to go in there, it smells so good! Great place to get a gift for a wife or friend! They have MENS products too! Gena helped us out and she was super nice and helpful!

Walking into their store feels welcoming and like sitting down with a girlfriend to talk shop about the different products. There is no pressure, but the staff is very competent about their line.I love the variety of scents they carry. Usually stores get into one kind of core line, but their wide range ensures there is something for everyone. (I like the Southern Belle and am picky!)Their shower steamers have been a god-send, especially during cold and flu season. Even my kids love them!My husband loves his shaving kit and enjoys that little bit of extra close shave he gets. And, I love how baby face smooth he feels when I lean in to give him a kiss! This shop feels like a little gift that feels special every time we use it!

Awesome gift idea for a significant other! Really cute shop and smells amazing! Definitely stop by for a quick holiday gift for anyone.

Great store. Been there over a year and I never noticed it. Interesting items. A lil pricey. But its all natural made locally so I guess thats the reason for the high price.

Love visiting this store when were in the area. I love the variety and the prices are very reasonable. Savannah is my absolute favorite.

Absolutely love this place! If you want quality this is the place to go.

Great, natural soaps. Get the Glacier Grit, its AWESOME!!

A great local business with beautiful natural products. It would be a great place to buy gifts!

My favorite place in Williamsburg! I love the store, I love the service, I LOVE the products! Everytime I restock on soap, I cant wait to use it up and buy more! This place is better than stores like LUSH(more friendly, less clique-y, higher quality products, and more for your buck) and much more affordable. Not to mention, the Bubbles point system is a great idea!

Love their soaps and the friendly service!

Loved the products I bought and the samples I received at checkout made me want more!

Great business and customer service! Smell great in there too.

I Love, love Beach Bum! The products are wonderful!

Very nice and clean smell good

I purchase their facial line products that are great for my skin.

My go to store for natural and decadent soap, lotions, candles, and so much more!

Loved the scrub manicure when you walk in!

Young lady was extremely helpful.

Lots of variety, great prices.

Very friendly staff and a wide array of stock

Love this place!

Very high quality natural products.